Nikes brands include Converse, Nike Bauer Hockey and Cole Haan, as well as its namesake brand NIKE is working to retain market share as consumers shift from traditional athletic-looking shoes to different sneaker-like styles. http://www.1stop-shoes.com/nike.htm

The Hip-Hop generation has embraced Nike Air Force 1 which celebrated its 25th Year Anniversary on Sunday, December 10, 2006 with an exclusive party at Gotham Hall in Manhattan.